The Produce for Better Health Foundation is a non-profit organization established in 1991, responsible for a variety of nutrition, education and marketing programs, including the “Fruits & Veggies – More Matters” health initiative.

The “Fruits & Veggies – More Matters” health initiative is a program that aims at increasing consumption of fruits and vegetables and thereby, increasing public health, through partnerships with the health community, government agencies and the produce industry.

Turbana is a proud member of the Product for Better Health Foundation, and an active participant in the “Fruits & Veggies – More matters” program.